
Larry Landgraf, former Madison advertising executive, dies at 98
Larry Landgraf, who had an extensive career in newspaper advertising, died on Thursday, Nov. 16, in Middleton. He was 98.
A graduate of Hayward High School and UW-Madison, he joined the retail advertising department of Madison Newspapers in 1949. He remained with the company for nearly 50 years, retiring as advertising director in 1989 and from the newspaper in 1998. Landgraf was a past president of the Madison Area Sales and Marketing Executives, Wisconsin Newspaper Advertising Executives Association, and Madison Advertising Federation.