polco, coronavirus, voter registration, presidential debates, covid-19

Poll: Should the U.S. make changes to daylight saving time?

A new poll question about whether the U.S. should make changes to daylight saving time is available to be used by WNA members. We are asking the question in light of a bill reintroduced March 9 by eight U.S. senators that would make daylight saving time permanent year-round.

Results from our previous poll question about legalizing marijuana use in Wisconsin are also now available.  

Poll questions are available through a WNA partnership with Polco aimed at helping newspapers better engage readers and access enhanced data and insights. 

covid recovery, snow moon

Recovery from COVID-19 brings hope

We wear masks. We sanitize. We keep our distance. We avoid crowds. We voluntarily limited capacity in our business. Despite all those precautions we still caught COVID-19 in mid-November.

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Key decisions loom for state public lands programs

As public usage of outdoor spaces in Wisconsin has been on the rise, state leaders may wish to consider the trend in making key budget decisions, including on the future of a state program to fund purchases of and improvements to public lands.

John Foust, advertising, ad-libs

12 copywriting tips for better ads

Once an ad’s graphic design attracts readers’ eyes, it has to say something of value. Otherwise, readers will skip the ad and miss the message completely.

In his latest “Ad-libs” column, veteran sales trainer John Foust offers a dozen copywriting tips to gain and hold your audience’s attention.

grimes, mcgovern & associates, non-profit newspapers, m&a

The future of M&A deals through innovative collaboration with community non-profit fundraising

[Sponsored] In 2021, many buyers and sellers of media companies leveraged the nonprofit business model in order to find winning solutions.

Grimes, McGovern & Associates' team of professionals works to help newspapers, commercial printers and digital media companies successfully sell and transition their business by preparing effective and thorough financial statements, valuing intangible assets such as management and employees, and developing a strategic exit business plan that involves all business partners.

Wisconsin Newspaper Association