Discover Wisconsin

Prost! Celebrating Oktoberfest across Wisconsin

Oktoberfest has become a beloved tradition all over the state, blending Wisconsin’s German heritage with the true joy of gathering together. Whether you’re in a big city or a small town, Oktoberfest here is all about celebrating history—and having an absolute blast.

Tailgate like a Wisconsinite

When the weather turns crisp and kickoff returns, so does one of Wisconsin’s most cherished traditions: the tailgate. For Wisconsinites, the real magic happens hours before the football game even starts.

discover wisconsin

Wisconsin’s best end-of-summer fairs and festivals

As August settles in, there’s a special energy in Wisconsin—the kind that promises good company, unbeatable food, and the sort of memories that last a lifetime. If you’re ready to make the most of summer’s grand finale, you’ve got a wealth of late-summer fairs and festivals to choose from!

discover wisconsin

August is sweet corn season in Wisconsin

There’s nothing quite like biting into a butter-slathered ear of corn on a hot August afternoon. For many Wisconsinites, this golden, starchy vegetable is more than just food. It’s a late summer ritual that fills our stomachs and, somehow, our hearts too.

discover wisconsin

Explore Wisconsin’s zoos this summer

If you’re looking for a wild adventure that’s fun, educational, and perfect for all ages, Wisconsin’s zoos are the ticket to an unforgettable summer.