Pick up any newspaper — or go to any online news site — and you’ll find article headlines that reveal the subjects of those articles. Doesn’t it make sense that the same should apply to advertising headlines?
Veteran sales trainer John Foust offers three questions to ask yourself next time you're writing a headline for an ad.
Gov. Tony Evers’ budget includes some three dozen recommendations from his Climate Change Task Force, including tens of millions in new investments in green jobs, conservation efforts and renewable energy.
Wisconsin’s racial, ethnic and other minority groups face major barriers to COVID-19 vaccination — just as those groups suffer a disproportionate share of COVID-19 infections, hospitalizations and deaths.
A court of appeals panel has upheld the dismissal of an open-meetings complaint filed by Heather Holmes, general manager of The Lakeland Times and The Northwoods River News, the newspapers reported Friday.
The complaint contended the Rhinelander mayor and four members of its city council participated in an illegal walking quorum through a series of personal communications, email messages, in-person meetings, and communications that resulted in the writing and signing of a letter of reprimand to the city council president. The newspaper is looking at possible next steps in the case, which could include another appeal.
Stephen John Norling, who in retirement worked as a newspaper reporter in Wisconsin, died Friday, March 5, in Friendship. He was 81.
Norling held more than 100 jobs during his life, from trapping as a teen to retiring from Kwik Trik Corp., and many others in between. In retirement, Norling kept working, serving as a freelance writer and photographer. He most frequently reported for The (Elroy) Messenger of Juneau County.
After nine years with the newspaper, assistant editor Anna Maria Hansen is leaving the (Phillips) Price County Review.
Hansen, whose last day with the Review will be Friday, wrote about her departure in a farewell column. She recalled her start as a reporter for The Phillips Bee, which later merged with the Park Falls Herald to become the Price County Review.
Wisconsin’s open records law, passed in 1981, allows records custodians to charge for the “actual, necessary and direct” cost of making and sending copies, as well as the “actual, necessary and direct” cost of locating them, if this latter charge exceeds $50.
In the latest "Your Right to Know" column, Wisconsin Freedom of Information Council President Bill Lueders argues it's a practice the Wisconsin state Legislature should consider ending.
The response to COVID-19 had an unprecedented impact on Wisconsin’s incarcerated population, as local jail and state prison populations plummeted during the pandemic after years of increases.
Democrats spent millions trying to hold and win back seats in the state Legislature in 2020. They barely made a dent. Blame gerrymandering?
A new poll question about whether readers will continue wearing masks in public places is available to be used by WNA members. We are asking the question in light of a March 31 state Supreme Court decision that struck down Gov. Tony Evers’ statewide mask mandate.
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