Webinar: Effective advertising for a small business budget

Date: Jul. 22, 2021
Time: 12:00 am - 12:00 am

Online Media Campus

The WNA Foundation sponsors the cost of registration for Wisconsin Newspaper Association members. A coupon code is required for free registration. Please contact Jordan Schelling at jordan.schelling@wnanews.com if you need the code.


In this webinar

In this webinar, you will learn how to make the most out of the small budgets that some of your clients may have. Especially after a pandemic year, consumers need to be connected with in ways that are veering from the traditional communication channels.

AdCellerant will be presenting on what tactics generate results for specific industries, and also best practices for small business advertisers. Now is the time for your advertisers to be ready for the economy to open up and get in front of their customers now!

Here are a few ways they can stretch their budgets most effectively.

About the presenter

Ben Bouslog is the Senior Director of Business Development for AdCellerant, an advertising technology company. His experience spans 8+ years in the digital space with a background in ad operations that gives him an intimate familiarity with how digital really works and the value it can bring to any advertiser or media organization.

Ben’s favorite part about working with media companies is helping them to realize and actualize the opportunities to connect with the businesses in our communities more than ever before. With experience in SEO, SEM, video, OTT, social media, and a specialty in programmatic, he’s been able to help hundreds of media companies grow their digital revenue streams and supported thousands of advertisers by connecting them with their target consumers.

He credits his work in the digital realm for fueling his day-to-day enthusiasm for advertising and meeting the love of his life, Mallory.

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