Columnists

All hail the hard-news lead

In a society where readers often have countless options on where to get their news, sometimes they’re looking for the one that gets to the point the quickest.

In his most recent installment of “Better Writing With Bart,” veteran writing coach Bart Pfankuch gives some tips on how to craft effective and compelling hard-news leads.

Assume the attitude of a lifelong learner

Once a journalist understands perfection is unattainable, and mastery only a mystery, it stands to reason that we should all embark on a career of constant discovery and realize that our education never ends.

Scrutinize candidates on openness

In Wisconsin’s fall elections, fidelity to open government has come up in several races, for governor, attorney general and U.S. Senate.

Wisconsin Newspaper Association