A weekly column written by the staff of Discover Wisconsin highlights things to do and see throughout the State of Wisconsin, and is made available for publication to members of the Wisconsin Newspaper Association. The column is accompanied by photos for use in print and online. The Discover Wisconsin logo can be downloaded here.
Wisconsin has earned its reputation for cheese curds, craft beer, welcoming communities, rich culture, and a remarkable arts scene. But here’s something you might not expect: the Badger State knows how to celebrate New Year’s Eve. With celebrations in every corner of the state, Wisconsin invites you to ring in the New Year with local charm, cheerful crowds, and one-of-a-kind traditions.
Eagle River – Candlelit Hike at Trees for Tomorrow
For a peaceful start to the new year, Eagle River offers a stunning candlelit hike through the snowy woods at Trees for Tomorrow. Candle-lit paths create a serene setting perfect for families, nature lovers, or anyone who prefers a quiet, reflective celebration under the winter sky. Snowshoes are encouraged but not provided. Afterwards, warm up with a cup of hot cocoa by the bonfire!
Woodruff – Fireworks Show
A burst of color brightens the Northwoods in Woodruff, where a festive community fireworks show lights up the night. Bundle up, grab a warm drink, and enjoy a vibrant display that brings the whole town together.
Stevens Point – Children’s Museum New Year’s Celebration
Stevens Point is the place for kid-friendly fun, offering lively activities, crafts, and an early countdown at the Central Wisconsin Children’s Museum. You can watch the balloon drop at 12:00 pm. It’s the perfect spot for families looking to let little ones celebrate without staying up until midnight.
Wisconsin Dells – Noon Drop
If midnight is past your bedtime (or your kids’), the Wisconsin Dells Noon Drop is the perfect solution. Families gather at Knuckleheads’ to celebrate with music, treats, and a giant balloon drop long before the sun goes down—fun, festive, and totally stress-free.
Beloit – Holiday Home Run Lights
In Beloit, New Year’s Eve glows bright thanks to the dazzling Home Run Holiday Lights display. Visitors can stroll through thousands of twinkling bulbs and festive scenes, making it a beautiful way to wrap up the holiday season.
Lake Geneva – Adults-Only New Year’s Eve Party
For those seeking something a little more upscale, Lake Geneva offers an adults-only New Year’s Eve celebration complete with music, cocktails, and a glamorous night out. It’s the perfect lakeside escape for couples or groups looking to ring in the new year with style.
Plymouth – Sartori Big Cheese Drop
Only in Wisconsin can you ring in the new year with a giant wedge of cheese descending at 10:00 pm. The Plymouth Cheese Drop is quirky, iconic, and pure Wisconsin fun—complete with music, free hot cocoa and cider, complimentary cheese table, and community camaraderie.
Sister Bay – Cherry Drop
Up in Door County, Sister Bay celebrates with its beloved Cherry Drop. As the oversized glowing cherry lowers over Husby’s, locals and visitors gather for bonfires, live music, and a true Door County-style countdown.
Eau Claire – Brewery New Year’s Party
Eau Claire turns up the energy with brewery-hosted New Year’s parties featuring craft beer, live music, and festive atmospheres. It’s a lively, welcoming way to toast the new year in one of Wisconsin’s most creative cities. The Brewing Projekt and 2 Roots Art & Wine Gallery are both hosting New Year’s Eve events this year, but be sure to explore the many other local businesses joining in the celebration as well.
Cheer to a Wisconsin New Year
From quiet candlelit trails to cheese wedges dropping from the sky, Wisconsin’s New Year’s Eve celebrations offer something for every kind of reveler. So gather your favorite people, pick your perfect spot, and get ready to ring in the new year—Wisconsin style.
Josie Bartol is a Marketing Specialist and Project Manager at Discover Mediaworks. Watch the show online at DiscoverWisconsin.com. Follow Discover Wisconsin on Facebook (facebook.com/discoverwisconsin), Instagram (instagram.com/discoverwisconsin), and TikTok (tiktok.com/discoverwisconsin).
