A weekly column written by the staff of Discover Wisconsin highlights things to do and see throughout the State of Wisconsin, and is made available for publication to members of the Wisconsin Newspaper Association. The column is accompanied by photos for use in print and online. The Discover Wisconsin logo can be downloaded here.
July is here, and it’s the perfect time to embrace one sweet summer tradition—blueberry picking. With National Blueberry Month in full swing and National Blueberry Day on July 11th, there’s no excuse not to indulge in this seasonal favorite. Explore farms to pick-your-own, or shop local stores offering unique tastes of the classic blueberry.
Grab a bucket, gather your family or friends to enjoy sunshine, fresh air, and flavorful fun that Wisconsin has to offer this July!
Blue Clay Berry Farm – Delevan, Walworth County
Just 6.7 miles from Lake Geneva, the family-run farm transformed former cow pastures into a berry lover’s paradise by planting 700 blueberry plants. They’ve been providing fresh fruit to the community ever since, and have become a summer favorite in southern Wisconsin. Check Blue Clay Berry out!
Looking for a morning activity before picking? Head to Lake Geneva to enjoy the seasonal Farmer’s Market held every Thursday from 8:00 am-1:00 pm. Shop local produce, including blueberries, jams, pies, and other seasonal goods. Walk through the stalls, chat with local vendors, and try a blueberry pastry (or two) while soaking in the community spirit.
Blueberry Haven – Bear Creek, Outagamie County
Under an hour from Green Bay, Blueberry Haven has been serving the Bear Creek community since 2005. They now offer five varieties of blueberries over 15 acres of land! Customers are welcome mid-July through August to pick their own or purchase pre-picked berries. Customers are encouraged to check availability for pre-picked berries.
Cool off after picking with a visit to Kist Kandies & Ice Cream in nearby New London. Located in a 100+ year old soda bottling facility, this sweet shop offers candies, chocolate, fudge, and ice cream.
Erickson Orchard – Bayfield, Bayfield County
Located just north of Bayfield along the area’s scenic “fruit loop,” Erickson Orchard thrives thanks to a unique Lake Superior microclimate. Not only can you pick blueberries, but indulge in sweet treats from their country store and bakery!
While you’re in the area, don’t miss the Iron River Blueberry Festival, held this year from July 24th–27th. Now in its 61st year, the festival features a pie-eating contest, fireworks, parade, raffles, live music, and more—it’s small-town summer fun at its finest.
Lakeview Berry Farm – Mosinee, Marathon County
This central location is a fantastic blueberry farm perfect for a summer day trip from any corner of Wisconsin. When visiting, enjoy the beautiful lake view and the refreshing countryside. Be sure to contact them before making the trip to pick!
What sets this farm apart is the peaceful, rural setting. Surrounded by towering trees and pristine Wisconsin countryside, this farm provides a tranquil retreat for anyone looking to unwind. If you’re lucky, you might spot some wildlife in the area or enjoy a peaceful walk after your berry-picking session.
Blueberry Ridge Orchard – Eleva, Trempeleau County
Blueberry Ridge Orchard berry farm features 25 acres dedicated to fresh, delicious blueberries. There are several varieties offered, including: Patriot, Northland, Blueray, Toro, Bluecrop, and Nelson. Check their Facebook for perfect picking times and seasonal updates.
Afterwards, sip your way through the Coulee Region’s relaxing landscapes while on the hunt for the perfect blueberry wine—a delightful way to wind down your day. Whether you’re a wine enthusiast or just looking for a laid-back afternoon in July, the local spots serve up refreshing pours.
Pick your Perfect Day!
No matter where you end up in Wisconsin, blueberry picking is a perfect way to enjoy the beauty of the state while indulging in a summer treat. The farms across the state offer not only fantastic berries, but also a chance to immerse yourself in the heart of Wisconsin’s agricultural culture. You better hurry, as blueberry season ends around mid-August. So, grab your sunhat, your bucket, and your appetite—because a day trip to pick blueberries in Wisconsin will leave you with a full stomach, a full bucket, and plenty of sweet summer memories.
Josie Bartol is a Marketing Specialist and Project Manager at Discover Mediaworks. Watch the show online at DiscoverWisconsin.com. Follow Discover Wisconsin on Facebook (facebook.com/discoverwisconsin), Instagram (instagram.com/discoverwisconsin), and TikTok (tiktok.com/discoverwisconsin).
