After 43 years in the industry, Kathy Potter is retiring from her role as general manager for several News Publishing Company weekly newspapers and shoppers, the company announced Wednesday.
A Black River Falls native, Potter got her start in the late 1970s selling ads for the Jackson County Shopper. In 1985, she left to start her own publication, The Shopper’s Choice.
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She sold the shopper in 1989 to News Publishing Company, which also purchased the Banner Journal, (Neillsville) Clark County Press and the Jackson County Shopper. Potter was named general manager overseeing day-to-day operations of those publications along with several others.
Potter remained in the role until her retirement this week. Succeeding her as general manager will be Julie Iverson.
