Place Name: First Place Contestant Name: Sawyer County Record Entry Title: Marketplace Entry Credit: Michelle Carlson, Janis Redman Judge Comment: Excellent photo of a delicious dinner and appreciate the message as to where it came from (and how the cattle are raised). Savor the Flavor is a clever heading and immediately catches the eye (as does the photo)! Effective messaging.
Place Name: Second Place Contestant Name: Grant County Herald Independent Entry Title: Hermsens Plumbing & Heating Entry Credit: Jessica Brownell Judge Comment: Unusual and clever graphic of the plumber.
Simple and direct messaging. Horizontal format dominates the page. Good use of color.
Place Name: Third Place Contestant Name: The Globe Entry Title: Wolverine Ski Trails Entry Credit: The Globe Advertising Staff Judge Comment: Clever merge of logo with a real photo of snowshoes in the snow. Covers the activities they offer year round, beyond just the snow activities. Creative, small space ad!
Place Name: Honorable Mention Contestant Name: Superior Telegram Entry Title: DiscoverPcnet Entry Credit: Scott Blatchford Judge Comment: Plenty of photos, well organized and good use of color to help with separating each category.