Applications now open for Potter Digital Ambassador Program 2027

MISSION AND GOALS

The Potter Digital Ambassador Program program is intended to support small newsrooms with their digital presence. That could include ambassadors working to improve social media, website and email newsletters as well as training staff on best practices for search engine optimization, take photos and video, etc. The goal is to not only do the work but also to train the news outlet to carry it forward by holding training sessions with staff and leaving detailed training documents. The Potter Digital Ambassador Program is funded by a gift from the Reynolds Journalism Institute.

WHAT YOU WILL GET FROM WORKING WITH A POTTER DIGITAL AMBASSADOR

A journalism student from the one of the Universities of Wisconsin locations with experience and training in the best digital practices including social media, search engine optimization, email newsletter and more to help you move forward with your digital and social media presence.

WHEN YOUR INTERN WILL ARRIVE

January 11 – 15, 2027

HOW TO PARTICIPATE

Click here and fill out the interest form

DEADLINE TO APPLY: OCTOBER 10, 2026